Creating a Social Media Marketing Plan for a Small Business (Part I)

Since I have already talked about the reasons why small business should embrace social media, I am now going to talk about creating a social media marketing plan. Now, this plan is dependent upon the assumption that the small businessman will be starting from scratch when it comes to social media. 1. Create an email [...]

How to Provide Great Customer Service

Your business is only as good as the customer service that you provide. Why? Because when your customer service sucks, customers won’t think twice about looking for another service provider or looking for another store to buy from. So, make sure that your doing you’re doing your best to provide great customer service. This is [...]

Tips for Effectively Using Twitter for Business

In my previous post, I’ve talked about readying your Twitter profile for social media marketing. Now I’m offering a few more tips on how you can effectively use Twitter to promote your business. Tweet in accordance with your company’s mission statement. If you don’t have a mission statement, then now is the time to make [...]

Readying Your Twitter Profile for Social Media Marketing

In my previous post, I have talked about the uses of Twitter in business. I am assuming that by now you already have a Twitter account or is ready to make one. So now, we’ve got to make sure that your Twitter profile is ready for any social media marketing efforts that you have in [...]

The Business Uses of Twitter

If you haven’t heard about Twitter, then you probably just crawled out of rock. Twitter is a micro-blogging platform that everyone who’s anyone is using. From US President Barack Obama to news agencies to Hollywood celebrities, millions of people around the world are using Twitter. A case in point: actor Ashton Kutcher’s historic Twitter battle [...]

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