In running virtual events, one of the things I noticed is that people seem to be Tweeting a lot during the event. A lot of them are tweeting about being in the event and the presentations that they are currently watching. This got my attention. How can I use Twitter to promote virtual events? bsetcetera.com I did a little research and here are some strategies I came up.
- Create a Twitter account for the event and ask your registrants to follow the account. This can serve as a venue to communicate with your registrant before the event and your attendees during the event.
- Construct a hash tag for the event. For example, when I attended the International Freelancers Day, the hash tag for the event is #IFD2010. More than a month after the event, attendees are still tweeting about the lessons they learned from the event but using the hash tag #IFD10Chat. An easy to
Twitter is a micro blogging platform which allows you to share short bursts of information in 140 characters or less. With Twitter, you can also find and follow friends and stay abreast with their feedback and updates.